Electronics Mart India Limited operates as a consumer durable and electronics retailer in India. The company offers a diversified range of products, including approximately 6,000 stock keeping units across product categories, such as air conditioners, televisions, washing machines and refrigerators, mobile phones, tablets, smart watches, fitness trackers, laptops, personal computers, printers, cables, screen guards, head phones, bluetooth speakers, coolers, geysers, ceiling fans, and personal care devices, as well as kitchen appliances, such as kitchen hobs, chimneys, water purifiers, and other allied appliances from approximately 70 consumer durable and electronic brands. As of August 15, 2021, it operated 99 stores with 88 multi-brand outlets and 11 exclusive brand outlets across 31 cities/urban agglomerates. The company is also involved in the wholesale business of consumer durables to single shop retailers. The company was founded in 1980 and is based in Hyderabad, India.