Seria Co., Ltd. operates stores in Japan. The company's stores sell merchandise and private brand products. As of March 31, 2021, it operated 1,787 stores, including 1,742 directly managed stores and 45 franchise chain stores. The company was formerly known as Sanyo Agency Co., Ltd. and changed its name to Seria Co., Ltd. in April 2003. Seria Co., Ltd. was founded in 1985 and is headquartered in Ogaki, Japan.