Novarese, Inc. engages in the wedding and restaurant businesses in Japan and internationally. The company provides wedding-related services, including venue guidance, wedding day planning, food and gift selection, and day-of operations; operates dress shops under the NOVARESE and ECRUSPOSE brands, that sells and rents wedding dresses, tuxedos, and Japanese attire, as well as party dresses for wedding and reception attendees; operates wedding banquets and restaurants; and provides flower decoration, as well as photography and videography services for weddings, and other events and parties. It also involved in the operation of WEDO, system that supports marriage preparation; provision of gifts to bride, groom, and guests at the wedding reception; business support services; and advertising agency services, including advertising planning, visual photography, graphic design, production of promotional tools, media purchasing, and planning and management of PR events. The company was formerly known as Workaholic Co., Ltd. and changed its name to Novarese, Inc. in December 2002. Novarese, Inc. was founded in 2000 and is headquartered in Chuo, Japan.