Famous Brands Limited, through its subsidiaries, operates as a quick service, fast casual, and casual dining restaurant franchisor. It operates through Brands, Supply Chain, Corporate, UK, and AME segments. The company operates branded franchised and company-owned restaurants, and master license agreements. It operates a portfolio of 19 brands represented through a franchise network of 2,773 restaurants in South Africa, the rest of Africa, the Middle East, and the United Kingdom. It also manufactures and supplies food or other products to franchisees or customers; and provides logistics services. The company was formerly known as Steers Holdings Limited and changed its name to Famous Brands Limited in 2004. Famous Brands Limited was incorporated in 1969 and is headquartered in Midrand, South Africa.