Astro Malaysia Holdings Berhad, an investment holding company, operates as a content and entertainment company in Malaysia and internationally. The company operates through Television, Radio, Home Shopping, and Others segments. It provides television and radio broadcasting; film library licensing; content creation, aggregation, and distribution; magazine publication and distribution; multimedia interactive services; and digital media services. The company also engages in the creation and aggregation, distribution, and monetization of content verticals; management of commercial radio and broadcasting stations; and home shopping business. In addition, it organizes trade related projects, as well as engages in the marketing, soliciting, and airtime sale activities; produces and distributes television programs and films; and offers management, advertising agency, talent management, sound recording, music publishing, and training and related services. Further, the company provides in-house banking and contact center services; rents buildings; develops and licenses multimedia and interactive applications; creates, produces, acquires, and syndicates news and information-based content, and end-to-end channel management for distribution across various platforms; and offers subtitling and/or dubbing services. It also operates Astro Fibre that offers internet services; sooka, a streaming service for live sports; Astro GO, a companion streaming app to stream on demand titles; NJOI, a freemium service that offers free TV channels; AstroBIZ, a customizable content and connectivity solution; and radio under the Astro Radio brand, as well as digital brands, including SYOK, Gempak, Xuan, Ulagam, and AWANI. The company was founded in 1996 and is based in Kuala Lumpur, Malaysia.