Naples Soap Company Inc., a health and wellness company, manufactures and sells personal care products, including soap, hair, face, and skin care products. The company operates 11 retail locations in Florida. It also sells its products through its naplessoap.com website and other direct-to-consumer channels, such as Amazon.com and in approximately 300 boutiques, spas, and stores in the United States. The company was formerly known as The GNS Group Inc. and changed its name to Naples Soap Company Inc. in May 2022. Naples Soap Company Inc. was founded in 2009 and is based in Fort Myers, Florida.