Asmallworld AG operates a digital travel and lifestyle ecosystem worldwide. The company offers ASMALLWORLD social network, which connects its members through its app and website, where they could meet other members, engage in online discussions, receive travel and lifestyle inspiration, and enjoy a wealth of travel privileges. Its other businesses include ASMALLWORLD Collection, an online hotel booking engine that focuses on the hotels, offering the 'ASMALLWORLD Preferred Rate', which allows customer to enjoy travel benefits; ASMALLWORLD Private, a high-end travel agency offering personalized travel curation services; ASW Hospitality, a hotel management company that operates and manages the North Island resort in the Seychelles; First Class & More, a subscription-based smart luxury travel service, which allows members to enjoy luxury travel at insider prices; and The World's Finest Clubs, a major nightlife concierge that offers its members VIP access to the nightlife venues. The company was founded in 2004 and is headquartered in Zürich, Switzerland. Asmallworld AG is a subsidiary of Pellegrino Capital AG.