B90 Holdings PLC, together with its subsidiaries, engages in the operation of online Sportsbook and casino products through Bet90.com in the British Virgin Islands and Malta. The company is also involved in the provision of marketing and promotion of gaming websites, lottery, and online financial trading. In addition, it provides player acquisition services, as well as operates tippen4you.com. The company was formerly known as Veltyco Group PLC and changed its name to B90 Holdings PLC in February 2020. B90 Holdings PLC was incorporated in 2012 and is based in Douglas, the Isle of Man.