Verite Co., Ltd. operates a chain of jewelry stores under the Vérité, Maharaja Diamond, Velicia, and Mimikazari brands in Japan. The company's stores offer jewelry, jewels, precious metals, watches, and fashion goods. The company was formerly known as Jewel Verite Ohkubo Co., Ltd. and changed its name to Verite Co., Ltd. in August 2005. Verite Co., Ltd. was founded in 1936 and is headquartered in Yokohama, Japan. Verite Co., Ltd. is a subsidiary of Jewel Source Japan Holdings Co. Ltd.