SM Entertainment Co., Ltd. engages in music/sound production, talent management, and music/audio content publication activities in South Korea and internationally. It produces music under the BALJUNSO label, movies, TV dramas and shows, musical programs, and concerts; and provides magazine under the THE CELEBRITY name and social network services. The company also operates restaurants, wine shops, travel agency, celebrity shops, multi-functional theatre, online gift shop, cafe, and museum, as well as mobile entertainment platforms, including karaoke app, radio and music streaming app, game and news platforms, and fan art social platform. In addition, it is involved in the management and exhibition businesses. The company was founded in 1995 and is based in Seoul, South Korea.