Ethos Limited operates a chain of luxury watch boutiques in India. It sells watches and related accessories, as well as jewellery and travel accessories; and retails certified pre-owned luxury watches. The company also provides watch repair and services, including movement overhauling, battery change, ultrasonic cleaning, polishing, performance tests, parts replacement, and strap change. It also sells its products online. The company was founded in 2003 and is headquartered in Gurugram, India. Ethos Limited is a subsidiary of KDDL Limited.