Wizard Entertainment, Inc. produces pop culture live multimedia conventions in the United States. Its live multimedia conventions offer a social networking and entertainment venue for enthusiasts of movies, TV shows, video games, technology, toys, social networking/gaming, comic books, anime, and graphic novels. The company's conventions also provide sales, marketing, product promotion, public relations, advertising, and sponsorship opportunities for entertainment, toy, gaming, publishing, and retail businesses. It serves movie studios, video game producers, comic book publishers, television broadcasters, and toy manufacturers. Wizard Entertainment, Inc. markets its comic conventions through various media outlets, such as including social media, websites, public relations, television, radio, out-of-home media, email, flyers, and postcards, as well as newspapers, national press, and blogs. The company was formerly known as Wizard World, Inc. and changed its name to Wizard Entertainment, Inc. in October 2018. Wizard Entertainment, Inc. was incorporated in 2001 and is based in Los Angeles, California.