Nepa AB (publ) operates as a consumer research and analytics company in Sweden. The company provides customer experience, marketing analytics, brand and ad tracking, path to purchase, marketing mix modeling, and innovation acceleration solutions. The company operates its proprietary Consumer Science Platform, which collects, integrates, and analyzes data for insights and provides solutions to clients. It serves customers in retail, CPG/FMCG, media, telecommunications, and hospitality industries in Sweden and internationally. The company was founded in 2006 and is headquartered in Stockholm, Sweden.